adinfo 1420 WACK Sports Radio

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Thursday Aug 21, 2008

Advertising and General Information

COVERAGE:	Rochester and the Finger Lakes, including Wayne, Ontario, Seneca, Yates, Livingston and Cayuga counties. You may click HERE to view a map of *WACK's* coverage area.

OPERATION:	24 Hours

SPORTS:	*Sports Radio WACK* 1420 WACK carries more play by play and sports talk programming than any other station in the Rochester area. *1420 WACK* is the home of New York Yankees baseball, *Buffalo Bills* football, *S.U.football and basketball and NASCAR* racing. In addition,*WACK* carries some of the top Sports Talk programming in the country,including the #1 Sports Network *ESPN*.

TALK:	*WACK* provides the most entertaining, insightful two-way talk shows in the area. Each day starts with the morning update, bringing and informative mix of talk shows in the area. Weekday mornings start with the *Morning Show* hosted by Ken and Dr. Rus with a fast-paced mix of news, weather, sports, weather, music, and features. The *Live Line* hosted by Dr. Rus allows listeners to interact with area news makers. Laura Ingraham, Bill O'Reilly and Sean Hannity round out the day with two-way talk on current topics, relationships, political gossip and events.

DEMOGRAPHIC TARGETS:	*1420 WACK* targets 25-54 year old adults with exclusive sports and talk programming that provide a highly targeted audience for advertisers.

NEWS/WEATHER:	*WACK* offers comprehensive local world, and national news coverage with our own local news reporters plus *CNN NEWS. Weather services are provided by the staff meteorologists from Rochester's News 8 WROC*.

SUMMARY:	Since 1957, *1420WACK* has been actively involved with the communities in our area. Promotions such as the, *Easter Egg Hunt* and the *Kid's Christmas Party, attracting thousands of participates each year. For the residents of the Finger Lakes area, we truly are " Hometown Radio"*.

CONTACT NUMBERS:	Business Line (585) 482-9667 (315) 331-1420 WACK Studio (315) 331-1420 Newsroom (315) 331-7100 Fax (315) 331-7101 Mailing Address P.O. Box 1420 Newark, NY 14513

NO MEDICAL INSURANCE ?
FREE CANCER SCREENINGS

for Uninsured and Underinsured Men and Women

(Formerly Wayne County Women’s Health Partnership)

The Cancer Screening Partnership of Wayne County provides, upon request and through providers, educational materials and presentations on breast, cervical, ovarian and colorectal cancers. Education and early detection of cancer increases long term survival rates.
Get screened!

315-332-2255 or 1-800-854-8439

FREE CANCER SCREENINGS

for:
BREAST CANCER
Mammogram

Clinical Breast Exam

Breast Self-Exam Education

CERVICAL CANCER

Pap Test

Pelvic Exam

COLORECTAL CANCER

Fecal blood test

Colonoscopy

All services provided by local doctors and health providers.

Call for details for eligibility requirements.

315-332-2255 or 1-800-854-8439

Funded by:

Newark-Wayne Community Hospital

Wayne County Public Health Cancer Services Program

NYS Department of Health Center for Disease Control

Susan G. Komen for the Cure Central NY Affiliate

April 2007

Newark-Wayne Community Hospital, PO Box 111, Driving Park Avenue, Newark, NY 14513

1-800-854-8439 or 315-332-2255 ANCER Breast Cancer Clinical Breast Exam (CBE) 18 & Older

Breast Cancer Mammogram 40 & Older (Younger, with abnormal CBE finding

or any woman who meets family history criteria)

Breast Cancer Diagnostic Services Abnormal screening test result through program

Breast Cancer Treatment Diagnosis of breast cancer

and approved for treatment through Cancer Treatment Act

Cervical Cancer Pelvic Exam and Pap Test 18 & Older

Cervical Cancer Diagnostic Services Abnormal screening test result through program

Pre-Cervical or

Cervical Cancer Treatment Diagnosis of pre-cervical or cervical cancer

and approved for treatment through Cancer Treatment Act

Colorectal Cancer Fecal blood test 50 & Older

Colorectal Cancer Colonoscopy Available to anyone who meets elevated risk criteria

Colorectal Cancer Treatment Diagnosis of colorectal cancer

and approved for treatment through Cancer Treatment Act

Due to government funding, all men and women who receive these services must meet income guidelines.

All services provided by local doctors and health providers.

Please call for more information.

Cancer Screening Partnership

of Wayne County

CSPWC

NO MEDICAL INSURANCE ?
FREE CANCER SCREENINGS

for Uninsured and Underinsured Men and Women

(Formerly Wayne County Women’s Health Partnership)

315-332-2255 or 1-800-854-8439

FREE CANCER SCREENINGS

for:
BREAST CANCER
Mammogram

Clinical Breast Exam

Breast Self-Exam Education

CERVICAL CANCER

Pap Test

Pelvic Exam

COLORECTAL CANCER

Fecal blood test

Colonoscopy

April 2007

Newark-Wayne Community Hospital, PO Box 111, Driving Park Avenue, Newark, NY 14513

1-800-854-8439 or 315-332-2255 ANCER Breast Cancer Clinical Breast Exam (CBE) 18 & Older

Breast Cancer Mammogram 40 & Older (Younger, with abnormal CBE finding

or any woman who meets family history criteria)

Breast Cancer Diagnostic Services Abnormal screening test result through program

Breast Cancer Treatment Diagnosis of breast cancer

and approved for treatment through Cancer Treatment Act

Cervical Cancer Pelvic Exam and Pap Test 18 & Older

Cervical Cancer Diagnostic Services Abnormal screening test result through program

Pre-Cervical or

Cervical Cancer Treatment Diagnosis of pre-cervical or cervical cancer

and approved for treatment through Cancer Treatment Act

Colorectal Cancer Fecal blood test 50 & Older

Colorectal Cancer Colonoscopy Available to anyone who meets elevated risk criteria

Colorectal Cancer Treatment Diagnosis of colorectal cancer

and approved for treatment through Cancer Treatment Act

Due to government funding, all men and women who receive these services must meet income guidelines.

All services provided by local doctors and health providers.

Please call for more information.

Cancer Screening Partnership

of Wayne County